SearchCap: The Day In Search, February 20, 2014

Below is what happened in search today, as reported on Search Engine Land and from other places across the web.
From Search Engine Land:
Yandex Reports Revenue Up 37% In Q4, Ad Network Revenue Nearly DoublesRussian search giant Yandex reported a strong Q4 2013 today, with overall revenue up 37 percent from Q4 2012 and continued growth in text-based advertising. Take away revenue from its payment platform, Yandex.Money, and the Y-o-Y revenue growth would be 40 percent. The company says it now has more than 270,000 advertisers, a 30 percent […]

Yahoo Gives $10 Million To Help Develop Next-Gen Siri And Better “Contextual Search”Several years ago, Yahoo CEO Marissa Mayer, as a then Google employee, spoke about the perfect search engine that could anticipate your needs and which wouldn’t require any keywords to deliver results. We’re rapidly moving toward searchless content discovery with Siri, Google Now, IBM’s Watson, Nuance’s Nina, Expect Labs and other “intelligent assistants.” Artificial intelligence-powered intelligent assistants […]

Expect Labs Offers Free API: Google Now In A BoxExpect Labs, which is behind the MindMeld consumer application, has announced a new developer API. The new API brings the company’s ”anticipatory computing” platform to third parties in the cloud. Use of the API is free. Expect Labs is trying to get it “out there” and see how developers deploy the company’s technology on their applications. As a […]

How To Use AdWords Scripts Efficiently In Agencies And Enterprise SEMI’m a big fan of all the things you can automate using AdWords Scripts — from calculating account-level Quality Score, to creating ads from a spreadsheet, to optimizing keywords using data from the Search Terms report. When using scripts to manage a single account, it’s well worth the effort to install and tweak them because […]

Bing Webmaster Guidelines Updated To Include Demotions For Keyword StuffingBing has quietly updated their Webmaster Guidelines to include a stern warning to webmasters who think they can use keyword stuffing techniques to manipulate their rankings and get away with it. The warning says Bing may demote the site or delist the site that is using keyword stuffing. The new section was added sometime yesterday […]

Live @ SMX West: Making Sense Of The Local LandscapeIf the changes going on in local search are giving you a headache, you’re not alone. Google Places is still transitioning to Google+ Local, and there are several types of local listings being created in the process. Google Maps and Apple Maps are both vying for consumer attention on mobile devices. To complicate things, Yahoo […]

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